Quit without white-knuckling—teach your brain a faster, cleaner stress relief.
We put you in controlled stress and install a relief that actually works—so, when it counts, your brain chooses that relief instead of nicotine.
Pinpoint your stress trigger
Quick assessment identifies the situations that spark cravings. You’ll see your top trigger profile in minutes.
Controlled stress → real relief
We recreate a small dose of that trigger and pair it with a relief that truly reduces arousal—breath cadence + posture + micro self-talk.
Reinforce until it’s automatic
Short, repeatable reps cement the loop: trigger → chosen relief → felt calm. Your brain starts preferring it over nicotine.
The science in plain English
- Lower arousal (CO₂-tolerant breathing, vagal tone) → cravings drop with stress.
- Brain updates its “fastest relief” prediction to your new loop.
- Contextual reps make it automatic—less willpower required.
A 2-minute rep
- Call up a small dose of the trigger.
- Run the Calm Switch: two long exhales, drop jaw/shoulders, 8-word cue.
- Notice the downshift. Repeat once. Done.
What you get inside
Personal trigger map
Your top stress patterns & where cravings sneak in.
Relief protocol (2-min)
Breath + body + phrase tuned to your trigger.
Fast practice planner
10 tiny reps/week to lock it in.
Fallback script
“When everything breaks” plan for bad days.
Craving translator
Turn “I want a hit” into the relief you need.
Progress tracker
Confidence, urge strength, stress trendlines.
FAQ
Do I have to suffer through cravings?
No. We lower arousal first so cravings are weaker. The loop works in under 2 minutes.
Works with NRT?
Yes. It pairs well with patches/gum and smooths step-downs.
What if I slip?
Use the fallback script the same day; reset the loop—no shame spiral.
Ready to see your trigger map?
It takes about 2 minutes. You’ll get your primary trigger profile and your first relief protocol.